The Skincare Journal

Why Skincare with 5% Niacinamide Really Works

Niacinamide helps improve tone, texture, pores, and redness- but at the right dose. Learn why 5% is the gold standard for results without irritation.

How to Layer Your Skincare: A Step-by-Step Guide for Every Skin Type

Not sure if you're applying your skincare in the right order? This guide breaks down how to layer cleansers, serums, moisturizers, oils, and masks for maximum results- whether your skin is dry, oil...

Bakuchiol vs. Retinol: What’s the Difference- and Which Is Right for You?

Both bakuchiol and retinol improve tone, texture, and signs of aging- but they work very differently. This guide breaks down the science, benefits, and side effects of each, so you can choose the r...

What Happens When You Use Nourishing Cream for 30 Days?

We asked real people to use Nourishing Cream once a day for 30 days- and the results were clear. Hydrated, firmer, more radiant skin, with 100% saying they’d recommend it.

How to Build a Routine for Sensitive or Reactive Skin

Sensitive skin needs extra care- but that doesn’t mean skipping results. This post breaks down how to build a routine that calms, strengthens, and supports your skin barrier using gentle, science-b...

Safe Skincare During Pregnancy: What to Use, What to Avoid

Pregnancy can bring big changes to your skin- and your skincare routine. In this guide, we break down the ingredients commonly flagged as unsafe during pregnancy, and spotlight safe, science-backed...

Why We Skip Retinol- And What We Use Instead

Retinol is powerful- but not always gentle. This post breaks down why we leave it out of our formulas and what we use instead to support smoother, brighter skin without irritation.

Bakuchiol: The Retinol Alternative for Sensitive and Pregnancy-Safe Skincare

What if you could get all the benefits of retinol—like smoother texture and more even tone- without the irritation or side effects? Bakuchiol, a plant-based ingredient backed by clinical research, ...