Alder New York is an online retail shop and lifestyle brand that carries uncomplicated haircare, skincare, and lifestyle basics that are genderless, effective, safe for daily use, and leave you looking and feeling your best.

The ingredients in the products we carry are always natural, naturally derived, or a proven safe man-made ingredient. We love products that use natural ingredients like jojoba oil, coconut oil, and sea clay.

You won’t ever find ingredients like mineral oil, petrolatum, triclosan, SLS & SLES, polyethylene glycol (PEGS), parabens, methylchloroisothiazolinone, animal by-products (except for beeswax and lanolin, where the ingredient is obtained without harm to the animal), DEA,TEA,MEA,ETA, EDTA, benzophenone, or oxybenzone in the products we carry.

Our goal is to keep our environmental impact low. We make sure we stock products from companies that manufacture locally, source their ingredients and packaging in the US whenever possible, and don't test on animals. We only carry products packed in recyclable BPA-free plastic, glass, and aluminum, and we ship your order to you using recyclable paper packaging.