The Myth of French Girl - or Guy - Beauty

Here in the states, we seem to have an obsession with France. Or rather, that je ne sais quoi that french boys and girls seem to have that is glorified in posts like How to Do French Girl Beauty or How to Dress like a French Guy. As grooming nerds, we’re particularly interested in the myth of gender-specific French girl beauty.

Define French Girl Beauty

So what exactly is French girl beauty? From what we can gather, it’s the ability to look put together in a minimal amount of time. It’s about casual cool: e.g. messy, textured, hair and really good skin. Think former French Vogue editor Carine Roitfeld or actress/singer Charlotte Gainsbourg, both masters of French girl beauty.

Free the Bedhead

But it turns out, effortlessly good skin and just rolled out of bed hair is not country specific. Brits Kate Moss and Alexa Chung have all been doing it for years.  And New Yorker Timothee Chalamet, with his messy hair and well defined bushy eyebrows, is making quite the name for French boy grooming.

And if the essence of french grooming is flawless skin and messy, textured hair, then Alder New York is all about it- we have a skincare line that’s designed to optimize your skin in the minimal amount of time, and we have a cult classic hair product called Texture Powder, that is literally about making your hair look as bedheady and effortlessly chic as possible.

You Can do it Too

So if you’re dying to have that special something look of your own, we promise you: you can do it regardless of what country you live in. If glowey, radiant skin is what you're after, might we point you to Alder New York’s Everyday Skincare, a line of legitimately clean products that were created to work as effectively as possible in the minimum amount of time.

If tousled, sexy hair is what you are after, then look no further than Alder New York’s Texture Powder, meant to be used when you want a bit of grit, volume, and texture, to achieve the ultimate next-day-hair. American, Swedish, Nigerian- the country you call home is irrelevant. French girl or guy beauty is just a myth, and effortless hair and skin chicness is possible for all of us.


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