As far as household names go in men's grooming, AskMen's is pretty high up on the list. Which is why we're honored that Alder New York's Everyday Face Cleanser won a 2018 AskMen Grooming Award for Best Cleanser for Combination Skin.
Glycolic Acid is the Acid for All
What makes our cleanser so special? Two words: Glycolic acid (and ok, a few other things we'll get to further down). Glycolic acid is a unique chemical exfoliant that works for all skin types. AskMen- and we- like it so much for combination skin because it can "gently exfoliate skin daily and minimize oil production without drying skin out, which can cause an overproduction of oil."
pH Optimization for the Win
Another big feature is the pH optimization of the formula. "Traditional soaps often contain more harsh, drying ingredients that can take a toll on that handsome mug of yours," explains AskMen. Our Everyday Face Cleanser is formulated to match and balance skin to its optimal pH level. This leaves skin hydrated and balanced after washing.
Sea Botanicals for a Difference you Can See
Our cleanser also uses sea botanicals to encourage cell turnover. Sea botanicals are one of nature's truly awesome creations- algae is able to regenerate itself, and these same healing properties are now being used in skincare to remarkable effects. Sea algae, kelp, and sea fennel work together to rejuvenate skin cells and boost collagen.
Want to see if the hype is real? Put AskMen to the test and try it out for yourself!