When we launched in 2016 the world of clean skincare was just at its start, and at the time phenoxyethanol was the safest, greenest, and cleanest preservative on the market. Since then skincare science has made huge strides in developing new clean preservatives.
While phenoxy isn't bad, it does have a reputation for causing skin irritation for some. That's why we have officially gone phenoxyethanol-free to ensure that our products work for all skin types.
Our products now utilize a combination ingredients that fight off bacteria, mold, yeast, and fungus to keep our product shelf stable and safe to use.
Dropping Phenoxyethanol is also alined with our efforts to be mindful and responsible for our effect on the planet. Phenoxy is made through a process that includes petroleum-derived ingredients. Whenever possible we are replacing petroleum-derived ingredients with cleaner, renewable ingredients to reduce our brands carbon foot print.
This is just one step in our ongoing effort to make clean, vegan skincare for all skin types, no matter, your age, gender or ethnicity.